PR image_TFS websiteCLEVELAND, OHIO, November 13, 2014 — Tools for Schools™ (TFS) announced its rebrand and newly redesigned website,, as part of the company’s ongoing efforts to deliver strategic marketing solutions to its clients. The new website, which has a sister site at, is focused on meeting the needs of the workforce development and education sectors.

As part of its rebrand, Tools for Schools will now primarily use the abbreviation “TFS” as its client base expands into various industries. Company founder Mark C. Perna says, “We are adding the “TFS” to expand the visibility and stickiness of our brand in many of the markets that we serve.” offers a blog with original content featuring enrollment and retention articles and strategies, as well as an e-newsletter to keep subscribers up to date on all things related to TFSresults and BeaWade. New video content highlighting the company’s services is also available to view.

The launch also marks the web debut of the company’s EnrollTrack™ Online Enrollment System. This cloud-based technology, developed specifically for career and technical education, has enjoyed successful rollouts with several organizations nationwide and is now commercially available.

TFS will sponsor Booth 440 at the 2014 ACTE VISION Conference on November 19–22 in Nashville, Tennessee, where Mark C. Perna will give a presentation titled “How to Significantly Increase Enrollment & Retention with More of the Right Students.” One of TFS’ clients, Moore Norman Technology Center, will be sharing how TFS’ process is helping them achieve their goals in a presentation titled “Strategic Planning for the Preferred Future.”

TFS, whose mission is to share and support its clients’ desire to make a difference, was founded over fifteen years ago by national education expert Mark C. Perna. As a full-service strategic marketing and consulting firm, TFS is passionate in its complete dedication to workforce development and education marketing. The company serves schools, colleges, and statewide organizations of all sizes across the country by helping them increase their enrollment, retention, graduation, and performance rates with the Millennial Generation.