Today, the landscape of education and workforce development is shifting beneath our feet. To move confidently into the future, your organization needs to experience something unforgettable—something to inspire, empower, and ignite their passion for making a difference.
International speaker, bestselling author, and TFS Results CEO Mark C. Perna has been addressing large conferences and teams just like yours for more than 25 years. And now, your organization can start unleashing the incredible potential of the younger generations like never before. In person and virtual, Mark’s message is packed with fresh strategies and tools to focus, plan, and take action.
All across North America, audiences of all sizes—parents, educators, employers, workforce development professionals, and many others—are leveraging his insights with great results.
It’s time to shift the paradigm.
This was my 16th “opening day” event and today’s [virtual] speaker was the most inspiring I’ve ever seen here.
This is a game changer.
Practical, brilliant, engaging, pertinent!
Inspirational beyond belief. I had goosebumps!
You are the most engaging and positive presenter I have ever heard in my 42 years in CTE!
This presentation should be broadcast on prime time TV!
Up to the minute information, so relevant. Mark is one of the most entertaining and engaging speakers that we have today. He gets it!
Topics

Unleashing Passion, Purpose, and Performance in Younger Generations
Shifting the Paradigm with Educators, Parents, Employers, and Communities
If you work with today’s younger generations in any capacity, these proven strategies will inspire you to bridge the generational divide, engage and retain young people, and equip them with a powerful competitive advantage.
Purposeful education is the heartbeat of this inspiring call to action. Students who experience education with purpose can then pursue passion-driven employment at all levels of learning and experience. Though they’re often painted in a negative light, they have incredible potential to change the world. We just have to unleash it. As the skills gap widens, we must tap into the vast creativity, intelligence, and potential of the next generation.
A father to two successful young people, Mark delivers key insights on how they think, what makes them tick, and how they make decisions. Mark will show you how to connect, engage, and answer why to inspire their greatest effort. With clear action steps you can implement immediately both in your home and professional life, Mark’s message will help you move young people from static purpose to active purpose so they can achieve at a higher level. Countless parents, educators, and employers have used Mark’s strategies to maximize their interactions and outcomes with today’s younger generations.
With highly practical generational insights, innovative best practices, and signature inspiration, Mark’s nationally acclaimed methods will open your eyes to the amazing promise of the younger generations. Recharge your passion for making a difference and start motivating young people like never before!

Attracting and Retaining Top Talent in a Fast-Changing World
Shifting the Paradigm with Employers and Economic Development
In the midst of a record talent shortage, you need to pivot your recruitment and retention strategies—and bestselling author Mark C. Perna will show you how. Business and industry groups, company owners, executives, economic developers, hiring managers, community leaders, education leaders, and many others can use these proven tools to bridge the generational divide, recruit and retain skilled workers, and build a competitive advantage.
As older generations retire and younger workers take their place, it’s critical to close the skills gap. Yet to date, the vast creativity, intelligence, and potential of our younger generations remain untapped. As business leaders nationwide struggle to connect with millennials and Gen Z, we must adapt to their changing needs to create a future they are motivated to pursue.
Employment with passion starts with education with purpose. Discover how your organization can partner with education to create a vital talent pipeline and catch a shared vision for purpose-driven careers. You’ll also discover the Light at the End of the Tunnel strategy to attract, train, and keep the best young talent in the workforce today. Mark’s acclaimed strategies can inspire younger workers to increase their performance on all levels and move confidently into the skilled professions of the future. Write the next chapter in your recruitment and retention success story—and get the edge in today’s post-pandemic global marketplace!

Building Your Dream by Developing a Powerful Competitive Advantage
Shifting the Paradigm with College, High School, and Middle School Students
What does it take to live the dream? Dynamic education expert Mark C. Perna will inspire today’s younger generations to explore, discover, and build their dreams to the fullest potential. Educational organizations of all kinds—high schools, middle schools, career centers, community and technical colleges, unified school districts, and more—can ignite their students’ success through this riveting presentation.
Today, students have every reason to dream big and achieve great things. Mark’s gripping storytelling style will encourage them to discover what they’re passionate about, develop decisive goal-setting skills, and see why their effort today matters to the lifestyle they want to achieve.
To move forward with confidence, young people need to shed their fear and start taking steps toward their future—instead of standing still. For students unsure about their career and life direction, Mark will demonstrate how they can make progress even when they change their mind. Finally, Mark will help motivate students to improve their performance in school and someday, in the workforce.
In a charismatic, authentic, and humorous way, Mark challenges each student to carve out the crucial time to focus, plan, and take action building their own dream, whatever that dream is to them. Empower your students to maximize their potential, define their goals, and start moving toward their dream today!

Connect, Engage, and Answer Why: Inspiring Active Purpose in Younger Generations
Dynamic Staff PD Event or Series
What’s really holding students back from reaching their full potential? Performance expert Mark C. Perna will uncover the secrets of today’s younger generations, how they think, and what makes them tick. This dynamic experience will take you deep into the acclaimed strategies to connect, engage, and answer why for young people.
Mark reveals that all of us live primarily in one of two modes: active purpose and static purpose. In active purpose, we set goals and take steps forward. In static purpose, we stand still. Mark’s nationally recognized best practices can help you move students from static purpose into active purpose to transform their motivation and performance.
Though often painted in a negative light, young people have a wealth of untapped talents and abilities. And yet, too many students see education as their problem rather than their solution. Mark will show you how to change their mind about learning and unlock the interests that can become a career direction. You’ll also discover the three vital questions that every young person is silently asking—and how to answer them.
Fast-moving, funny, and packed with actionable tools, Mark’s message will help you motivate young people, inspire their purpose, and empower them to achieve more. Rediscover your passion to connect, engage, and answer why on a whole new level for the young people you serve!
Resources for Event Organizers
Once you’ve booked Mark, it’s time to get the word out. Below you’ll find everything you need to promote your upcoming event and the powerful message that Mark will deliver—including Mark’s biography, photography, videos, testimonials, virtual and in-person event best practices, promotional flyers and videos for customization, and more.
Let’s Talk
If you’re ready to start shifting the paradigm in your organization and community, let’s talk.